From Clay to Tiny Tents: The Creative Journey of Pumpkin Jetty at The Original Eumundi Markets
For nearly three decades, Gerry Roberts, founder of Pumpkin Jetty, has been a beloved fixture at The Original Eumundi Markets. From her early days selling handmade ceramics to her latest ventures in whimsical tiny tents, Gerry’s story is one of passion, perseverance, and the unique magic that comes from being part of a vibrant market community.
A Handmade Beginning
Gerry’s journey began with a love for art and craft. “The Eumundi Markets were the perfect platform to start my business,” she says. “They were primarily promoting ‘handmade’—perfect for my ceramics.”
As a hands-on mum, OEM also offered her something priceless: flexibility. “I brought my boys as babies to the market. It’s a great way for mums to work and raise a family,” Gerry reflects. Her stall became not only a creative outlet but also a supportive space to grow a business while nurturing her children.
Beyond a Stall: Building Global Friendships
When asked about the difference between running a market stall versus a shopfront or online store, Gerry doesn’t hesitate. “The benefits are boundless,” she says. “You meet people from all over the world. I’ve made lifelong friends just from the people I’ve met as customers at the market.”
It’s this human connection—face-to-face interaction with customers and fellow makers—that keeps her coming back week after week.
What Makes OEM So Special?
There’s something distinctly different about OEM, and Gerry knows it well. “OEM believes in you as a stallholder and supports your small business,” she explains. “They focus on handmade and promote it so your business can truly succeed.”
The community and encouragement at OEM have been key to her personal and professional growth. “With a sense of support, my business has been allowed to grow,” Gerry says. “OEM encouraged me to develop new products. My ceramics served me well for 16 years, and now I’m fulfilling my creative thirst with tiny tents and more.”
Advice for New Stallholders: Play the Long Game
To those considering launching a business at OEM, Gerry offers heartfelt encouragement:
“Don’t ever be discouraged. Keep at it. You’ve chosen a great launch platform.”
Her advice is to look at the bigger picture. “Never judge each market by the day; look at it over the year. There will be quiet times—you just ride them out.”
Tips for Making the Most of OEM
After 29 years at the market, Gerry has plenty of wisdom to share.
“I always bring work I can do at the stall, even if it’s just finishing touches,” she says. “Enjoy the community spirit. Treat every customer like a special friend—you never know how many lasting friendships you’ll make.”
For Gerry, OEM has opened doors not only to business success but also to unforgettable life experiences. “I’ve had amazing opportunities through the market—being welcomed around the world through wonderful customers I met at OEM.”
Thinking of starting your journey at The Original Eumundi Markets? Take it from someone who’s lived the experience: success isn’t just about sales—it’s about community, creativity, and connection.
Pumpkin Jetty is a shining example of how a humble stall can grow into something magical. Come visit Gerry and experience the heart of handmade at OEM.
Editor & Photographer Kita Lawrence OEM


